Selling Your Home
Priced to what has actually closed nearby, then presented with a curated, advisory led plan.
Priced Honestly, Then Presented Properly
Two things decide a sale: the number you go out at, and how the home shows in the first ten days. Craig brings careful preparation and a clear plan to both.
Prepare
A walk through and a straight answer on what is worth fixing and what is not, before the home ever goes live.
Present
Professional photos, MLS entry and marketing through LPT Realty.
Position
Priced to current activity nearby, then negotiated with an advisory led approach.
From Valuation To Closing
Valuation
A walk through and a straight pricing conversation grounded in comparable local sales.
Prepare
Repairs worth doing, staging where it moves the number, and a clean media plan.
Go To Market
Professional photos, MLS entry, and marketing through LPT Realty.
Negotiate And Close
Offer review, buyer qualification, negotiation and coordination through escrow and closing.
Track Record
Craig works with Westside sellers through LPT Realty. Call to talk about your home and your timing.
Seller Questions
What should I spend before listing?
Only what returns more than it costs. You get a straight answer, not a renovation pitch.
How is my home marketed?
Professional marketing and MLS entry through LPT Realty.
What property types do you handle?
Residential property in Santa Monica and across the Westside. Call Craig to talk about yours.
Who reviews the contract?
Every offer is reviewed and negotiated personally, then forwarded to escrow for closing.
What Is Your Home Worth
Send the address and Craig will prepare a valuation based on what has actually closed in your neighborhood.
Start With A Conversation
Buying or selling in Santa Monica or anywhere on the Westside.